Outdoorlife Norway
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Adventure Tourism

Qualifications – Regulations – Memberships

SETTING THE STANDARD

As a professional, locally-based guide company, Outdoorlife Norway complies with all national regulations. To ensure that our guests have an exceptional, safe wilderness experience, we also follow certain guidelines for international adventure tourism.

Comprehensive Risk Management

For Outdoorlife Norway, safety always comes first. At all times, it’s fundamental that the safety and security of both our guests and the members of our staff remains in focus. The Norwegian government has not yet established legal minimum requirements for nature guiding businesses. Outdoorlife Norway has developed its own dynamic system for managing the risks inherent in wilderness guiding, based on the ISO 21101 Handbook for Adventure Tourism Safety, and guidelines from the Norwegian Nature Guide Association.

Here Are Some of The Things We Have Done to Minimize Risk

Tour-specific Risk Analysis
Developed and maintained for every tour we offer. Actively used in training our guides.

Continually Updated Tour-specific Guiding Manuals
Ensure that our guides always have easy access to the most up-to-date and relevant safety information.

Extensive Safety-Training
Required before our newly-hired guides are allowed to have the sole responsibility for tours/guests. Training includes (annual) completion of an outdoor first-aid course, mastering of our health, safety, practical, and logistics routines and of our internal checklists and reporting systems. Newly-hired guides must also train in the field by shadowing one of our senior guides before becoming a fully-qualified, independent Outdoorlife Norway guide.

Safety-focused Work Schedules
To be certain that our guides are well-rested between tours, we developed a scheduling system that ensures that they do not lead back-to-back tours.  To make sure that our support staff is always at their best, we allow them some flexibility with regards to when and from where they work.

Insurance

Outdoorlife Norway maintains a commercial liability insurance policy, which has been specifically tailored to companies in the business of mountain tour guiding, in the amount of NOK 50 million (Norwegian Kroner).

We strongly recommend that all our guests purchase personal travel insurance prior to commencement of travel. It’s important to keep in mind that the insurance policy must cover all geographical areas and outdoor activities that are planed during the trip. Before the start of Outdoorlife Norway’s tours, all guests receive a safety briefing, during which they are required to read and sign a liability waiver. 

Norwegian Package Tours Act

Norway’s Norwegian Package Tours Act, in accordance with the travel guarantee requirements of EU Directive 2015/2302/EU, requires that each company/entity that organizes package tours/travel provides a guarantee that covers their financial obligations in the event that the company/entity becomes insolvent/bankrupt. The guarantee must cover the obligation to refund deposits paid in advance by travelers, and/or the travel costs related to their repatriation.

The Norwegian Package Tours Act created an auxiliary fund that covers all valid claims from travelers if the companies’ individual guarantees prove to be insufficient to cover the claims. 

As Outdoorlife Norway offers package tours/travel, the company is registered/licensed as an official incoming tour operator and activity provider, and complies to all legal requirements.

Transportation License

In Norway, to be permitted to transport guests to/from wilderness areas, small-scale adventure companies are required to obtain a license of exemption to the established transportation regulations. There are strict requirements in place for obtaining such an exemption, including:

•  The company’s general manager must meet requirements for good business conduct
•  The company must provide significant financial bank guarantees
•  The company must prove compliance with screening of its drivers and general transportation laws

Having met these requirements, Outdoorlife Norway has obtained a license of exemption, and can therefor legally pick-up/drop-off and transport our guests to/from our tours. Many of our tours include hotel pick-up/drop-off, as well as transfers in well-maintained guide vans, which clearly display our logo and tour photos.

 

Proven Track Record & Excellent Guest Reviews

Having led more than 700 tours to Preikestolen / Pulpit Rock, and more than 300 tours to Kjerag, Outdoorlife Norway has a proven track record of providing premium, authentic outdoor experiences in and around the Lysefjord.

We are a top-rated activity provider that consistently exceeds our guests’ expectations. Our service has been rated as ‘excellent’ by 94% of reviewers on Trip Advisor, where 500 of our guests have offered feedback. We are rated #1 in Outdoor Activities in Stavanger, Day Trips, Nature & Wildlife Tours, Stavanger Tours, and Hiking & Camping Tours

Read more about why we believe guests should choose tours offered by Outdoorlife Norway.

OUTDOORLIFE NORWAY & THE ADVENTURE TOURISM COMMUNITY

Outdoorlife Norway’s goal is to contribute to regional tourism development based on knowledge, sustainability, and quality. We support local cooperations and apply a holistic approach to improving the tourism value chain. We believe it’s about delivering unique experiences, seamlessly, from A-Z. In order to achieve these goals, Outdoorlife Norway has partnered with a series of organizations and institutions at the local, regional, national, and global levels. Alongside our partners, we’ve worked to build an adventure tourism community that adds significant value to the established knowledge and distribution networks. In exchanging knowledge and experience, Outdoorlife Norway aims to be one of the key outdoor activity providers in Norway. Though we constantly strive to enhance our own quality and safety standards, we also contribute to improving the standards and sustainability of the adventure tourism industry as a whole.

Below, we have listed some of our memberships within the (adventure) tourism community.

Stavanger Chamber of Commerce

The Stavanger Chamber of Commerce is Norway’s largest chamber and business organization. Since the chamber’s establishment in 1836, it has worked on behalf of its member companies to promote business interests and ensure that the Stavanger region has the qualities that make people want to live and work here. It’s also offers a number of services to the business community, including a periodic chamber magazine and meeting facilitation. 

Fjord Norway & NCE Tourism

Outdoorlife Norway is a partner in the Fjord Norway cluster of the Norwegian Centres of Expertise (NCE Tourism), which has a mandate to connect members of Fjord Norway’s world-leading tourism industry with one another, leading experts, academic research, and the public support apparatus. The synergy gained from these knowledge bases and networks is utilized to develop Fjord Norway into a leading destination within nature-based adventure tourism.

adventure tourism - Adventure Tourism Memberships and Regulations - Fjord Norway e1554209452931 adventure tourism - Adventure Tourism Memberships and Regulations - NCE Logo 

Adventure Travel Trade Association (ATTA)

The tourism and travel industry is the world’s largest commercial services sector, employing one in every eleven people worldwide. As such, the industry has a significant impact on the economic wellbeing of people as well as on the environment. The adventure tourism industry, which is dominated by small businesses operating in rural areas and wilderness environments, is highly dependent on both human and nature capital, and therefore views their promotion and protection as central to the industry’s continued success.

The Adventure Travel Trade Association (ATTA) serves as a community that engenders and supports these efforts. Established in 1990, ATTA today is widely recognized as a vital leadership voice and partner for the adventure travel industry worldwide.

The membership and trade organization, which convenes globally, is designed to be a driving force for the industry and exists to stimulate thought leadership, industry promotion, and network opportunities. It currently serves more than 1,300 members across 100 countries worldwide. The constituency is made up of tour operators, tourism boards, specialty agents, and members of the hospitality branch, all of which share a vested interest in the sustainable development of adventure tourism.

Reisemål Ryfylke

Reisemål Ryfylke is an official membership organization working to promote the Ryfylke region. It was established in 1995 and has more than 80 members including five municipalities. Reisemål Ryfylke manages the tourist information offices in Strand, Hjelmeland, and at Preikestolen. The organization cooperates with both Innovation Norway and Fjord Norway.

Discovery Route

Outdoorlife Norway is partner in the Discovery Route cooperative network. It geographical connects a variety of tourism operators/providers along a historic inland route between the cities of Bergen and Stavanger, which passes through both Hardanger and Ryfylke. 

The Stavanger Region

The Stavanger Region is the official Destination Marketing Organisation (DMO) of the Stavanger and Ryfylke regions. The non-profit organization was established in January 2004. It currently has more than 200 members including 15 local municipalities. The Stavanger Region cooperates with Innovation Norway, Fjord Norway, and is a member of both the International Congress and Convention Association (ICCA) and Norway Convention Bureau (NCB). The organization is also responsible for running the tourist information offices in Stavanger and Sandnes.

 

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